NO 1 PAN-AFRICAN BRANDS JOURNAL
This bi-monthly publication has established itself as the leading authoritative journal on Brand strategy and draws together cutting-edge analysis and latest thinking from leading figures at the Africa’s Foremost Companies, consultancies and organization. The journal publishes original forward-looking news and ideas which rigorously considers:
- How Africa’s leading companies are managing their brands
- The latest thinking, techniques and initiatives on Branding and managing Brands
- Current case studies which explore leading organizations, practical experiences, the problem faced and lessons learned.
- Models and theories effectively used in Brand Building Practice.
VISION:
To organize Brand information and make Brand News/Knowledge accessible to Africans while sharing innovative ideas with Brand custodians.
MISSION:
To be the premier Brand focused journal that promotes African Brands and helps Brands to maximize their return on investment.
CORE VALUES:
Thought Leadership/ Innovation/ Insight/ Strategy/ Creative Thinking/ Integrity/ Knowledge.
ENGAGE
The Journal Is meant to engage Brand custodians and thought leaders on how to Build Brands
EDUCATE
It is meant to educate the African public about their Brands and activities such as campaigns, ideas and strategies.
AFRICAN BRANDS MANTRA
The 3E is the Mantra of African brands
EVALUATE
The journal engages in Brands valuation and rating of African Brands
WHYADVERTISE IN THE AFRICAN BRANDS?
- It will increase your Brand visibility and Awareness in Africa and around the global
- To put your Brand in the African map while creating enough mileage in African market.
- To reinforce your Brand presence within the African Sub — Region and show your Brand commitment to Excellence.
- To showcase your Brand strategies! policies through interactive platform and profile your Brands Achievement to the African Audience.
- To showcase your Brand Ambassador to the world by giving them a sense of belonging.